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Appreciative Inquiry in BusinessAppreciative Inquiry is based on the idea of discovering what works and gives life to an organization and building the organization on these life giving properties. David Cooperrider, the founder or Appreciative Inquiry describes it this way:
"More than a method or technique, the appreciative mode of inquiry
is a means of living with, being with and directly participating in the
life of a human system in a way that compels one to inquire into the
deeper life-generating essentials and potentials of organizational
existence."
GTE was one of the early major corporations to use Appreciative Inquiry in its organizational development. Tom White, GTE's President described the relationship between AI and problem solving:
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Appreciative Inquiry is an iterative, generative, process that uses collaborative inquiry and strategic visioning to unleash the positive energy within an Organization to enable a preferred sustainable future to be achieved.
The AI 5D Model
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The Five Phases of the
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The basic process is typically referred to as the 5D model of development as described above. Earlier literature also refers to a 4D model which did not include the "Define" phase as part of the process.
Other Models have included 4Is: Initiate, Inquire, Imagine and Innovate.
In essence the AI model uses a process of inquiry to discover people's best experience and use these experiences as a basis for imagining a future and designing the processes and structures that will make the imagined future a reality. This imagined future however is not just a fantasy because it is grounded in the experiences of the people involved.
What is noteworthy about the AI approach in comparison to other organizational development models is that it doesn't require a detailed analysis of problems or deficits. Consequently AI is less prone to initiating negative, blaming and judgmental atmospheres than problem focussed interventions.
To find out more about appreciative inquiry in business and executive coaching please go to: CompetentCoach.com
For an extensive array of information and resources on using appreciative inquiry in church related settings please go to Clergy Leadership Institute
A one page handout of the 5D model for suitable for introducing AI to others
is available in ".pdf" format at AI-model-org.pdf">AI-model-org.pdf
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